Freelance Graphic Designer

Designing brands that
feel like home.

I'm Brooke - a freelance graphic designer crafting brand identities, logos, packaging, and editorial systems for ambitious small businesses and creative founders.

View My Work
Brand IdentityLogo DesignPackagingEditorialWeb DesignSocial Media Brand IdentityLogo DesignPackagingEditorialWeb DesignSocial Media
Portfolio

Selected Work

Bloom & Co. floral studio brand identity
Seasonal stems, composed with intent.
Brand Identity2025

Bloom & Co. - Floral Studio

A complete brand identity for a modern floral atelier. A romantic-modern direction pairing dusty rose with deep botanical green, a high-contrast Fraunces serif against geometric Outfit sans. Warm, assured, editorial - never twee.

Logo & Seal Packaging Business Cards Guidelines
Fraunces + Outfit · Botanical Green, Dusty Rose, Warm Paper
Kindred Coffee Roasters identity system
Small batch. Big table.
Logo & Identity System2024

Kindred Coffee Roasters

A roaster's seal identity system for a neighborhood coffee roaster. Vintage-craft warmth built like a 1920s roastery seal - hand-stamped marks, ember amber highlights, and a bean-and-flame monogram that earns its place on every bag.

Primary Mark Roundel Seal Bag & Cup Art Guidelines
Fraunces + Bevan + Spectral · Espresso, Ember Amber, Steamed Cream
Atlas Travel Journal editorial website
Dispatches for the slow traveler.
Web Design / Editorial2025

Atlas Travel Journal

An editorial-style website for an independent travel publication. Photo-forward, airy, and built for long-form reading - a warm paper canvas with burnt-orange accents and drop-cap openings on every article.

Home Page Article Layout Type System
Fraunces + Spectral + Archivo · Ink, Ember, Warm Paper
Verde Skincare packaging design
Clinical botanicals, distilled.
Packaging Design2025

Verde Skincare Line

Minimalist packaging for a plant-active skincare brand with the restraint of a lab and the calm of a garden. Frosted recycled-glass bottles, stone-paper labels, and soy inks - a refill-first system designed for recyclability.

Cleanser Label Serum Label Moisturizer Label Brand Sheet
Cormorant Garamond + Jost · Eucalyptus, Forest Ink, Clay
The Slow Living Quarterly magazine layout
A field guide to the unhurried life.
Editorial / Print2026

The Slow Living Quarterly

Magazine layout design for an independent print quarterly. A warm earthen palette, generous margins, and big editorial serifs - long-form essays, craft profiles, and seasonal food set in morning light on linen.

Cover Design Spread Layout Type System
Fraunces + Source Serif 4 + Archivo · Cream, Umber, Terracotta
Maison Lumiere Instagram visual system
Quiet luxury, rendered in light.
Social Media System2025

Maison Lumiere - Instagram

A social media visual system for an interior design studio's Instagram. Gallery-like restraint - warm charcoal backgrounds, brass hairline rules, indexed numerals, and placard-style captions. One idea per tile.

Post Templates Story Templates Carousel Format Grid System
Cormorant Garamond + Jost · Noir, Sand, Brass
Brooke Ashton, freelance graphic designer
About Me

Design with intention,
built to last.

I'm a freelance graphic designer with over 8 years of experience helping brands find their visual voice. I specialize in brand identity systems, logo design, packaging, and editorial design.

My approach is collaborative and research-driven - I believe great design starts with understanding your story. I work with founders, small businesses, and creative agencies to build brands that feel authentic and timeless.

Brand Identity Logo Design Packaging Editorial Typography Social Media Systems
8+
Years Experience
120+
Projects Completed
40+
Happy Clients
Get in Touch

Let's create something
meaningful together.

Be Dr Ig